Frequently Asked Questions
So you want to know more about what makes Creative Studio tick? Below are some frequently asked questions that we receive from our colleagues. This will hopefully shed some light on our processes and help take the mystery out of what we do.
Don’t see the answer to your question here? Contact us, and we’ll get back to you quickly with a response. Your question might even make it on to this FAQ list.
What is Creative Studio?
Creative Studio is an internal Cengage team of media designers, video producers, and visual designers that partner with many different departments in the company to create engaging and dynamic visual experiences for our users.
What kind of projects does Creative Studio work on?
If it is looked at or listened to, Creative Studio can make it. We design everything from traditional print designs to multilayered interactive digital experiences. Check out the work in our portfolio for examples of a few the projects we have created. If you don’t see an example of the type of work you are looking to make, please contact us and we can address the specific needs of your project.
How long does a typical project take?
For established processes such as print projects and video production, we have documented timelines available. For other types of projects, there are many variables that factor into determining the project timeline, making it difficult to quote exact dates. We will work closely with you to come up with an estimate once we determine the individual needs and scope of your project.
How much will my project cost?
As with the schedule, the cost of your project can vary depending on the project’s needs. Most projects that only require internal resources do not hit plate; instead, they are considered cap ex expenses (in the same way that anyone else on the product team’s time is allotted). For projects in which we need to bring in outside resources (which will incur plate costs), we will provide estimates based on your project scope.
Why shouldn’t I just go directly to my favorite vendor for design work?
Creative Studio is part of your team at Cengage, and has the best interests of your project in mind. We are brand ambassadors and will keep all elements of your project aligned with the needs of the brand. We work together across products and disciplines to help ensure a consistent user interface for the best possible student experience. We accomplish this while keeping your budget and schedule a high priority.
Can I choose a specific Creative Studio designer to work on my project?
No. Every product team has a discipline-aligned designer and media producer. That designer and media producer will bring in additional team resources as necessary to meet the needs of your projects.
You guys wear a lot of colors, I thought designers were supposed to wear all black?
You’ve been watching too many movies. Also, we enjoy wearing lots of colors, like Jet Black, Night Black, Coal Black, Rich Black, and even Pantone PMS 19-4305.